Michael started building and promoting websites in 1996 and took interest in SEO later in 1998. Being one of the pioneers in the SEO industry, he has served as a moderator in several SEO forums. He has spoken at various workshops and conferences including the SMX. He has been a contributor to many reputable blogs including Reflective Dynamics blog and The SEO Theorist. He also writes for the popular SEO Theory Blog.
Michael has also consulted with hundreds of clients over the years. During the period of 2006-2010, he worked with Visible Technologies Inc as Director of Search Strategies. Later, he joined Quinstreet Inc as Senior SEO Manager in 2011.
In 2012, Martinez co-founded Reflective Dynamics, a web marketing and consulting company with Randy Ray and he is the current President of the company.
In this interview, Michael talks about Penguin 3.0, App SEO, Google’s push for https and more. We hope you enjoy reading it.