THE iMARKETING CAFE

Since 2013, we had been doing SEO surveys annually (Check out the surveys we conducted in 2013, 2014 & 2015). The objective had been to take the pulse of the SEO community and also to enlighten our readers about the key developments happening in the SEO landscape. Expert opinions are important because they help the industry to speculate less and strategize better for the future.

This year, instead of conducting a survey, we decided to approach some of the top SEO experts in the industry with some specific questions very relevant to the developments happening in the SEO landscape. We thought their answers/opinions would help our readers understand the currently changing SEO scenario and also the key changes we can possibly expect to happen in 2017. We hope this post will help you to take some proactive measures to be prepared to adapt to the upcoming key changes in 2017.

Below are the questions we asked them and the respective answers given by them. Here we go…

Andrew Shotland, Founder - LocalSEOGuideAndrew Shotland is one of the top local search consultants in the world. He is the CEO and Founder of LocalSEOGuide, a boutique SEO agency that offers SEO, search engine advertising, website strategy and local search consulting with a specialty in yellow pages and local directories SEO. He is also the editor of the popular Local SEO Guide Blog.

Andrew has over 20 years of experience in the Internet and has consulted with several brands like Bing.com, DexKnows.com, Yellowbook.com, The Los Angeles Times, Cox Communications, The New York Daily News, The Yellow Pages Group Co. Of Candada, Ingenio/AT & T, D & B & Sequoia Capital, NBC, Insider Pages and many more.

Andrew is also a contributing author at the reputable Search Engine Land and he is also often invited to speak at various industry events including SMX, MNSearch, Rocks Digital, Yext on Tour and State of Search – Dallas.

In this interview, Andrew talks about his career, his agency localseoguide, Google, local SEO, the latest possum update and he also shares his experience working the NBC and lot more. Read on.

Image courtesy: static.pexels.com

Writing can be extremely demanding, especially when you are a content writer and you have goals to meet, and numbers to show.

True, writing, just like creative arts, is driven by inspiration which is hard to come by at your beck and call. Despite that, making writing an everyday practice can make it easier to do so.

Highly productive writers live up to the numbers and at the same time don’t compromise on the quality of writing.

With proper planning, strategy and practice, you can easily become a highly productive writer that can drive great results. Here are some tips:

Audience

Image source: design19.org

Live video streaming has recently become a rage across the world like never before – thanks to periscope for generating interest in live video streaming among the general public – earlier live streaming platforms ( mostly paid ) had been used by only specific groups for business meetings or events. The Twitter-owned periscope provides free service and has gained immense popularity compared to any other live video streaming platforms which were launched in the past, thus live video streaming has become a popular web activity among the general public like never before.

As Live video streaming has been becoming a popular web activity, Facebook and YouTube too joined the party by launching Facebook Live and YouTube Connect respectively ( Though YouTube Live was launched way back it was not accessible to the general public till recently ).